Art Direction + Design
Anett Junghardt
Client
Family Folk
2018
Family Folk
Branding
A contemporary visual identity developed for Family Folk – a project started by Anna Cochran, a German-born East London local, which aims to bring parents and children together in a creative, calm space to build community. This project will offer natural groups, classes and workshops for families with young children as well as other events, holistic classes and treatments all aimed at families. Family Folk will be a diverse and open place, welcoming families from all kinds of different backgrounds to participate.
This commission included the development of the companies complete presence for print and digital. The challenge was to build a strong but yet flexible visual appearance - the brands identity needed to speak to three main target groups: parents, children and commercial clients.
Family Folk
Branding
A contemporary visual identity developed for Family Folk – a project started by Anna Cochran, a German-born East London local, which aims to bring parents and children together in a creative, calm space to build community. This project will offer natural groups, classes and workshops for families with young children as well as other events, holistic classes and treatments all aimed at families. Family Folk will be a diverse and open place, welcoming families from all kinds of different backgrounds to participate.
This commission included the development of the companies complete presence for print and digital. The challenge was to build a strong but yet flexible visual appearance - the brands identity needed to speak to three main target groups: parents, children and commercial clients.
Art Direction + Design
Anett Junghardt
Client
Family Folk
2018
